Spiria logo.

User Interface Design (UI)

Delightful design that prompts users to take action.

Let’s Talk

Boost usability, accessibility
and user experience.

Proper user interface design focuses on maximizing usability and enhancing the overall user experience, while keeping users’ intentions and goals in mind. Our UI designers strive to make every interaction fluid, simple and efficient; ultimately supporting your business objectives. This kind of conscious design can even make your teams more effective, by streamlining tasks, or even completely replacing otherwise burdensome processes.

Starting with a good understanding of your users (and industry standards), we create simple and intuitive designs that guide users through seamless, accessible experiences. Individuals prefer a clear hierarchy of information and predictable design elements that allow them to easily navigate your website, web, or mobile application. This user-centered design promotes their engagement and satisfaction, resulting in increased sales and productivity for internal solutions.

Illustration - User Interface Design (UI)
Image product - User Interface Design (UI)

Conversion through delight. 

Enjoyable design isn’t just about eliminating frustrations (though of course, we do that too!); it’s about offering a personalized and immersive experience that keeps users coming back for more. Our UI designers understand the importance of engaging your audience. Whether choosing fonts or creating icons, each element comes together to create a compelling interface that simultaneously pleases the senses and helps your users navigate your product.

A well-designed user interface helps strengthen brand loyalty —it’s a digital brand ambassador for your company. Our designers ensure that each element of the user interface accurately reflects your brand and core values. The team relies on design systems and UI kits to offer seamless on-screen experiences and to improve consistency, conveying your brand message across all digital—as well as traditional—channels. Once established, these kits are great tools for ongoing design and development, as well as for onboarding internal teams.

Our Design and Development Process

  • 1. Discovery

  • 2. Research & Analysis

  • 3. Ideation

  • 4. Design

  • 5. Validation

1. Discovery

  • Business Goals Definition
  • Competitor Analysis
  • Content inventory

2. Research & Analysis

  • User Research / Analysis
  • Browsing Data Analysis
  • Content Audit
  • Information Architecture
  • User Flows
  • Journey Mapping - Experience Cards
  • Technical Specs
  • Feature Definition

3. Ideation

  • Wireframes low res (zoning)
  • Wireframes high res (detailed)

4. Design

  • Copydeck
  • Style Guide / Component Library / Design System
  • Moodboard
  • UI Design

5. Validation

  • User Testing
  • Prototyping

Our technologies

Figma logo
Sketch logo
inVision logo
XD logo
Illustrator logo
Photoshop logo
Craft Manager logo

Let’s Talk About your Project

Call us: 1 800 972-0979 or e-mail us: newproject@spiria.com

Recent Articles

Article 1 - image
Listen to the voice of the customer

So… you’ve figured out your customer journey - or maybe not?! What comes next?

Article 2 - image
The importance of mapping your customer’s journey

You’ve spent money on finding and engaging customers, hoping that you can find them in that “moment of truth.” You guess, hope and trust that you know how far along they are on their journey and what they are doing as you place ads or create an experience to suit their needs.

Article 3 - image
Six Misconceptions about Artificial Intelligence

Understanding artificial intelligence (AI) is not easy: the myths and inaccuracies about it are rife. However, since AI is bound to become a part of our daily lives, we, as business decision makers, politicians, activists, or consumers, must learn more about it, its underlying technology and challenges, in order to make informed decisions about it. Here are six common misconceptions about AI:

Looking for Something More?

Transform your business through strategy, customer experience, design and development.

Our Services