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User Experience Design (UX)

Deliver delightful user experiences that drive conversion and boost satisfaction.

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All about users. 

Your customers and employees are at the center of your business, and the user experience (UX) you provide for them is critical to your success. Spiria’s UX designers can help by providing meaningful and relevant experiences accessible to all your users. Our intuitive designs keep them top of mind, creating valuable experiences that meet their needs and your objectives.

Create new opportunities
with user-centered design.

To ultimately prompt users to take action, it’s important to design for the whole user experience. Our UX teams build experiences that are useful, desirable, findable, and credible. This process also includes some elements of User Interface (UI) design (usability and accessibility). Combined, these qualities are extremely valuable to users and enhance the likelihood that they’ll repeat, engage in, and recommend the experience, creating openings for new opportunities and revenue. These days, offering users a pleasant experience is more than a mere best practice: it’s an essential part of the product strategy and a crucial component in standing out from the competition.

Illustration - User Experience Design (UX)
Image product - User Experience Design (UX)

Eliminate guesswork:
Planning, research,
and methodology.

Our UX designers are more than simply experts in design aesthetics: they are also usability specialists, information architects, and UX researchers, among other things.  Beyond pleasing aesthetics, we create powerful UX based on solid customer research and feedback from user testing. During the research phase, our team strives to understand the motivations, values and views that drive user needs. With this information in hand, our UX designers create personas and map out a clear customer journey to seamlessly guide users to their destination. From engagement to productivity goals, we organize functionalities and architecture information in synchronicity with your user's needs and your business priorities. Employing prototypes and usability testing, our team eradicates any pain points in the customer journey, making sure that important features are present and user-friendly before launch.

Strong UX design means you can rest assured that every development decision is backed by UX research and design best practices. With a user-centered product in hand, you can deploy and launch with confidence, knowing that your product fulfills your users’ specific needs and offers a UX that will keep them coming back.

Our Design and Development Process

  • 1. Discovery

  • 2. Research & Analysis

  • 3. Ideation

  • 4. Design

  • 5. Validation

1. Discovery

  • Business Goals Definition
  • Competitor Analysis
  • Content inventory

2. Research & Analysis

  • User Research / Analysis
  • Browsing Data Analysis
  • Content Audit
  • Information Architecture
  • User Flows
  • Journey Mapping - Experience Cards
  • Technical Specs
  • Feature Definition

3. Ideation

  • Wireframes low res (zoning)
  • Wireframes high res (detailed)

4. Design

  • Copydeck
  • Style Guide / Component Library / Design System
  • Moodboard
  • UI Design

5. Validation

  • User Testing
  • Prototyping

Our technologies

Figma logo
Sketch logo
inVision logo
XD logo
Miro logo
Omnigraffle logo
Maze logo
LookBack logo
Lucidchart logo

Let’s Talk About your Project

Call us: 1 800 972-0979 or e-mail us: newproject@spiria.com

Recent Articles

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Maintaining company culture and team spirit in the era of telework

In spring of 2020, the global onset of COVID-19 caused huge disruption in the operations of most companies, who will continue feeling the fall-out long after the end of the pandemic. In under a month, nearly all companies whose activities took place in an office environment (service providers for the most part) switched en masse to remote work, to protect their employees and customers as well as to meet government requirements. This could forever change the workplace as we know it.

Article 2 - image
Listen to the voice of the customer

So… you’ve figured out your customer journey - or maybe not?! What comes next?

Article 3 - image
The importance of mapping your customer’s journey

You’ve spent money on finding and engaging customers, hoping that you can find them in that “moment of truth.” You guess, hope and trust that you know how far along they are on their journey and what they are doing as you place ads or create an experience to suit their needs.

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