Build a clear shortcut to customer success.
User journey mapping should serve as a rallying point for all business stakeholders, from marketing to sales and operations. It helps your business emphasize and understand customer needs and ultimately improves your data collection strategy by monitoring specific behaviours and identifying valuable trends. This in-depth insight lets you focus your strategy on specific touchpoints, so you can provide your customers with an engaging experience that results in additional revenue for your business.
Through customer research and analysis, Spiria’s Customer Experience (CX) team creates a customer journey map detailing emotional and physical motivators, triggers, goals and struggles for your customers as they currently engage with your brand. Armed with this knowledge, you can insert value-added interactions and eliminate pain points to deliver a frictionless experience for customers. It’s important to understand how your customers move, from the moment they identify a need, to a destination of loyalty; doing so helps you measure and assess the user experience across every touchpoint and create satisfaction benchmarks. A well-defined customer journey mapping strategy will help you plan your digital transformation, become a customer-centric organization, improve your day-to-day operations and ultimately generate growth by providing your customers with what really matters to them.
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Using ProcessWire, you can easily create a dynamic search with very little code. This search can’t compete with engines such as Elasticsearch or Solr, of course. However, it is suitable for most “showcase” sites. Here’s how we did it on Spiria’s site using the htmx small library and its companion hyperscript.
In honor of International Women’s Day, we gathered women employees at Spiria for a virtual round table to hear them talk about women in the field of digital technology, on how far we have come, what remains to be done, and what inspires them on any given day.
Docker makes for a great learning environment. Its disruptive impact on other technologies became clear to me as soon as I set to learning it. Docker puts these tools within easy reach so that, given a decent grasp of the Docker ecosystem (Docker Hub, CLI, Dockerfile, Compose files), a world of mainly open-source IT opens up for anyone wanting to try it out, to learn and to evaluate it. Stress testing is safe because the container’s sandbox environment prevents any harm to the host system. If you break it, just delete the container and start over!
